ANAABU EID: RINDU

INTRODUCTION

Burung tiong menyanyi merdu,

Atuk leka mencanting jawi;

Pada kampong kupendam rindu,

Entah bila ‘kan bersua lagi.

Rindu. Is there a word that could possibly be the perfect translation for rindu while carrying an equal weight of emotions? Miss. Longing. Yearn. Nostalgic. Homesick…?

No. Somehow, those feel a bit different. There isn’t a single word that could describe rindu, to be honest. Rindu is when you turn on the radio and a Sudirman song plays. Rindu is when you are all alone in a quiet kitchen making ketupat and rendang. Rindu is when you flip through the same old photo albums from your Kodak days. Rindu is when you open up a dusty shoe box filled with Raya cards and cliche messages.

Bagai pungguk rindukan bulan, aku terkenang kampung halaman.

With this new norm and pandemic life, rindu has been here to stay with us for a longer time. So enough opposing it. Let’s celebrate it instead. Let’s celebrate rindu. Change your curtains and cushion covers even if they’re from last decade. Fill in balang kuih with your homemade semperit even if they’re ugly. Put on pelita or lampu raya around your house and have your neighbors do it for their homes too.  Fall asleep on tilam toto with all of your kids at the living room after watching P. Ramlee movies. This is your tribute. This is how you celebrate the memories of your kampung and your childhood.

Jauh di mata, dekat di jiwa.

Tiba hari mulia, kita di bawah anak bulan yang sama.

ABOUT THE COLLECTION 

Like a time travel machine, Rindu by ANAABU takes us back to the sepia era.

A total of 27 classic looks altogether, prepared to merge and mingle, with some of them being gender-neutral. As earthy colour palettes reminisce some nostalgic kampong moments, browsing through ANAABU’s Rindu almost feels like flipping through vintage photo albums. Yet contrast and vibrant key colours come alive through these outfits too, just like the antique TV box in the middle of atuk’s living room.

Paying homage to the elderlies who shaped our early memories and taking inspiration from our heritage - the traditional Malay garments - stripes and plaid have become the central pattern of this collection. Every ageless piece designed should be able to fit into any decade, so ANAABU decided to preserve its original silhouette. Just a hint of fresh touch to improve versatility and functionality. Loose silhouette will allow multi-styling and make space for additional accessories, creating a distinctive style for the wearer.

One of ANAABU’s many sustainable practices has been its wooden button, and there is no exception for Rindu. Although everything is crafted pretty simple and conventional, a special season surely deserves a little bit extra. Adornment in the form of embroidered fabric, for instance. After all, what is Eid if it isn’t a festive celebration?