
AZZURA BEAUTIVIA: TAGLINE & BRAND STORY
July 2020
BRAND STORY
TEAMWOMEN. If there is one thing that we should all agree on, it is this: All women should be on a team. Full-time career moms, 24/7 home makers, students, entrepreneurs, we are all women and WOMEN DESERVE TO LOOK GOOD - regardless of our age and roles. We are the lady boss of our lives! This is what AZZURA BEAUTIVIA stands for. WOMEN EMPOWERMENT, no matter what and where our position is. Its founder, Nor Azzura Azizul Azman has forever been passionate about cosmetics and culinary. Let’s be honest; high-quality makeup and wholesome food have one thing in common: They both make us feel good. Azzura believes that when we feel good, we look good. We wear our confidence. We become more than just a person behind a dressing table or a kitchen counter. With over 10 years of experience in the broadcasting and television industry, anchoring programs that empower women, Azzura proves exactly that. Putting this love for beauty and gastronomy together, you get AZZURA BEAUTIVIA cleverly naming its products red chili and orange turmeric, pink shallot and nude tamarind, with many more to come!
TAGLINE
TEAMWOMEN, wear your confidence!